Jack Daniel's 1904 Centennial Gold Medal Tennessee Whiskey (1.75 Litre Magnum) (Wooden Box)

Gold Medal Decanter Released in 2004

1904 St. Louis, Missouri, was the 4th largest city in the U.S. and would become the host of what was informally known as the St. Louis World’s Fair. The theme of the World’s Fair was “Innovations and Inventions,” and exhibitors did not disappoint. In fact, many foods and products commonly used today were first introduced on a large scale to fair visitors. Such food items as waffle cones, cotton candy, peanut butter, and even Dr. Pepper were made popular as part of this exposition.

To celebrate his own Gold Medal victory, Jack created a special decanter to give as a gift to those who had helped make his award-winning whiskey. In 2004, for the 100th anniversary of the first Gold Medal, another replica decanter nearly identical to that of 1971 was released. This 1.75 liter decanter was also filled with 90 proof whiskey, but came in a wooden display box with a numbered hang tag.