Jose Cuervo
José Cuervo traces its roots to 1758, when José Antonio de Cuervo y Valdés was granted land to plant agave, and the brand’s formal commercial history begins in 1795, when Jose María Guadalupe de Cuervo received what Casa Cuervo describes as the first licence to produce and sell tequila. Another major milestone followed in 1812 with the founding of La Rojeña, which the company presents as the oldest active distillery in Latin America.
José Cuervo traces its roots to 1758, when José Antonio de Cuervo y Valdés was granted land to plant agave, and the brand’s formal commercial history begins in 1795, when Jose María Guadalupe de Cuervo received what Casa Cuervo describes as the first licence to produce and sell tequila. Another major milestone followed in 1812 with the founding of La Rojeña, which the company presents as the oldest active distillery in Latin America.