Don Julio
Don Julio was founded in 1942, when Don Julio González secured a loan to establish La Primavera distillery in the Highlands of Jalisco. That date remains central to the brand’s identity, not least because Don Julio 1942 was later created as a tribute to the year his tequila-making journey began.
Don Julio was founded in 1942, when Don Julio González secured a loan to establish La Primavera distillery in the Highlands of Jalisco. That date remains central to the brand’s identity, not least because Don Julio 1942 was later created as a tribute to the year his tequila-making journey began.
