Absolut
Absolut traces its roots to Lars Olsson Smith, who introduced continuous distillation to Sweden in 1879 and produced Absolut Rent Brännvin, the “absolutely pure” spirit that inspired the modern vodka. The brand’s identity is closely tied to Åhus in southern Sweden, where Absolut is still produced. Pernod Ricard acquired V&S, the Swedish group behind Absolut, in 2008, bringing the vodka into one of the world’s major international spirits portfolios.
Absolut traces its roots to Lars Olsson Smith, who introduced continuous distillation to Sweden in 1879 and produced Absolut Rent Brännvin, the “absolutely pure” spirit that inspired the modern vodka. The brand’s identity is closely tied to Åhus in southern Sweden, where Absolut is still produced. Pernod Ricard acquired V&S, the Swedish group behind Absolut, in 2008, bringing the vodka into one of the world’s major international spirits portfolios.