Produced in Lynchburg, Tennessee, Jack Daniel’s is one of America's most iconic whiskeys. Established in 1866 by Jasper Newton "Jack" Daniel, the distillery is one of the oldest registered in the United States. Jack Daniel’s is famous for its distinctive charcoal mellowing process, known as the Lincoln County Process, where the whiskey is filtered through sugar maple charcoal before aging in charred oak barrels. This process imparts smoothness and a unique flavor profile, with notes of vanilla, caramel, and oak. The brand's flagship whiskey, Jack Daniel's Old No. 7, is a household name that is recognised worldwide.